From our first meeting all the way to production and delivery, things moved fast. Jared had watched our 5D Story Video and wanted us to do something similar for Alltech.
So I asked Jared what was it about the video that made Alltech decide to work with us?
This is what Jared had to say: “I just hadn’t seen anything like it before I instantly connected with that video, and your message. And so then I instantly assumed that you’d be able to do the same for us.
I think about things in a way that might be a bit different to a lot of business owners. For instance, like if I’m looking to get a website designed and someone approaches me and they’re only charging say $1500, $2000 to build a website, my first instinct is that, okay, you’re not able to build something that markets yourself in a way that you can get a higher ticket for your services.
Therefore you’re not going to be able to do the same thing for me. So, it’s somewhat of a process of elimination. You know, there are these companies pumping out, just cheap marketing videos. If they’re not capable of selling their own services in a way that they get what they’re worth, then they can’t do it for us.
I look at opportunity costs more than anything. So you spend a couple of thousand dollars on something that doesn’t have an effect that’s that’s money down the drain, spend it on something that then, you know, brings in half a million dollars in extra revenue, it’s a much better deal”.