Frequently Asked Questions
Businesses that benefit most from our videos are high ticket service providers who struggle to convey their value, build instant trust and authority, and stand out in their marketplace.
Typical examples: Local services, business services, Coaches, Consultants, industry experts, Authors and Keynote speakers.
With every video, we will give you very straightforward implementation steps to start seeing results in your existing sales process. Without making huge backend changes. We want to make your life simpler.
You’ll also learn new ways of amplifying its effects to take things to a whole new level. The extent to which you implement these will be entirely up to you.
Most business owners we meet think that their story is not interesting for their customers to care.
The truth is if you have a working product/service and at least one happy customer, then you already have a story.
Chances are, you have several. We help you identify the ones that need telling.
Most of our clients end up being surprised by how powerful their own story is after they’ve watched it.
While the majority of the video industry is advocating for shorter videos, what we’ve found is that longer videos convert way better. And they attract higher quality leads rather than price hunters.
The key factor is that the content needs to be relevant to your ideal customers. We do this by identifying their pains and desires on a granular level. Then position your solution as the obvious choice.
Short videos on the other hand are great for getting a lot of low quality leads who typically will have clicked on your ad by mistake and forgot all about it. Leading to poor sales performance.
When a video marketing campaign fails, it’s usually because the message, offer and strategy are not aligned with the brand values. This creates an inconsistency even though they might generate some sales. As a result, as soon as the business stops making videos, the flow of leads and sales stops with them.
We take a different approach by starting with your message, offer and your sales process. This makes our videos long-term assets for your business rather than just short-term attention grabbers.
Making a sale requires more than just grabbing attention. It requires educating your audience and building trust with them first.
No. We teach you how to use the video assets regardless of your audience size or following. These are the same methods we used in our own business, to grow from zero following.
The most important part is in being able to demonstrate value to your target audience and show them you care.
For this strategy, it’s recommended that you spend on ads because it is designed to convert your ideal prospects in to warm leads. So you want to put the videos in front of targeted audiences so they can enter your sales funnel.
We recommend starting with at least $2000 in monthly ad spend. Optimize it to make it profitable. Then scale it.
P.S. These videos will work organically too. Ads just speed everything up.
Even though we can do without, we highly recommend that you do. Because video helps you build a personal connection with your audience. Which you can’t do by any other means. We give you all the training you’ll need to make it an enjoyable experience.
But if you still don’t want to be in front of the camera, we can source voiceover actors to make
Our videos are built around your sales process with your message and offer being central to everything.
This means they do not depend on any trend or a social media platform being popular. They will work on all of them and even on ones that haven’t been created yet.
People love you for the value you bring to their lives. Not for your performances. Almost all our clients were not initially comfortable in front of the camera. But after the training we give them, they’re often surprised by how well they came off.
Yes we offer a 2 stage payment plan. An initial non-refundable deposit of 50% is required so we can allocate resources to your project.
Then once we’ve finished the videos and you’re fully satisfied with them, we ask for the remainder 50%, before we release the high-resolution videos and all their supporting documents to you.
We have our own studio facility where we can record your interview.
Alternatively, for clients wanting to be seen in an office setting, we’ve hired co-working office spaces for a few hours. This gave us all the footage we needed.
Hence not having an office space is never an issue.
Sure. Use this link to book a 15 minute meeting with us. This is not a sales call. We’ll be looking to find if we can help you first.
Just let us know what’s the best outcome you’re hoping to get from our meeting. This is so that we can both make the most of our time together.